Started his career with Sterlite Industries (I) Ltd., Silvassa and later on worked for Sterling Holidays Resorts (I) Ltd., Pune before joining academics. Has more than 20 years of experience in teaching and research in the area of Marketing. Worked in the UK before joining GITAM School of International Business. Organized national level seminars, which also includes ecch Case Writing Workshop. He was Chairperson – Post Graduate Programmes and co-ordinator examinations. During his tenure two new programmes were introduced in the School. He organised international study tour amd port visit to Sri Lanka (150 students). He has been invited by Beijing Normal University, Beijing, China to offer a course on Rural Marketing under the faculty exchange programme. He is a life member for Rural Marketing Association of India (RMAI,) Life Member for the Rose Society of Pune and The Indian Rose Federation, Mumbai. An alumnus of Ex – Ness Wadian Association (ENWA), Pune and Indian Institute of Management, Ahmedabad. Authored one book “Floriculture as a Viable Business” under GEM series (GIIB and Excel), and also published papers in national referred journals.

Courses Taught
  • Marketing Management
  • Strategic Marketing Management
  • Rural Marketing

  • Marketing Management
  • Business Strategy
Research & Publications Click here
Seminars & Conferences Click here